IPL is now the billion-dollar cricket empire. This event has fame, celebs and crores of rupees of ad revenue, auction, endorsement fees, sponsorships, streaming rights and big marketing and PR platform and so on, every season the number goes up. This article emphasizes on the impact of IPL on the Indian garment and textile industry. There are ten teams in the IPL2025 season, each team has its unique IPL dress code or jersey, there is a huge demand and business of such garments, depicting more details in this article.
IPL team’s merchandise
As the 18th edition kicks off, each franchise hired fashion and textile designer to develop fabric, garments and other accessories, for an example, Rajasthan Royals IPL 2025 jersey is designed by a student of NIFT Jodhpur, the jersey celebrates Rajasthan’s rich heritage and the spirit of unity in diversity, likewise every franchise is looking to make a statement with their jersey from classics to daring designs, each team’s kit reflects their identity, history and ambitions with different concept and theme. Every team has their own merchandise online platform where consumers can buy jersey, tshirt, cap and other accessories ranging from INR800 to INR4000 and so on.
Material used in IPL jersey
Different materials/fabrics used in IPL 2025 jerseys, such as 100% polyester with incorporated technologies like quick-dry or Actiwick for moisture management, jacquard or embossed fabrics for comfort and breathability. It is crafted from Juric, a high-performance fabric that is sweat-wicking, also features UV protected, stretchable to provide relief even in 50 degree heat. Earlier, this type of fabric was imported from China, but recent government regulations have led to a shift toward domestic production. Most of the fabric of these jerseys are manufactured in Surat, Gujarat, as it is known as Polyester hub, the city has supplied high-quality polyester fabric for both players and spectators, generating business worth around INR75 crores for the local textile sector. A source revealed that these jerseys are made using recycled materials like plastic bottles which are transformed into yarn and then woven into high-quality sportswear material, this not only reduces waste but also ensures sustainability in IPL merchandise production.
The manufacturing of the products are done by franchise’s official manufacturing partners. Total sales of IPL 2025 jerseys is huge, however the exact number is not available, but every franchise is experiencing increase in the demand, for example playR, the official merchandise partner for several teams, reported selling 100,000 units, with a significant portion being jerseys. The fan base of the IPL is big and so is the demand for their favorite team’s products.
